Smarter email marketing in a recession
In an economic downturn, we know how appealing it sounds to send as many emails as possible to everybody on your mailing list. After all, email marketing is champ when it comes to making the most of your marketing dollars, returning $45 on average per dollar you invest. But like that half-eaten eclair in the break [...]
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Announcing the Emma 25 honorees!
We’re proud to announce the 2008-2009 Emma 25 honorees. For five years now, Emma has donated email marketing startup & service to small non-profits, from more than 150 nominations from our customers. The idea is that these non-profits could use Emma accounts to stay in touch with donors, coordinate volunteers and spread the word about the [...]
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MailChimp Releases Intelligent API For Enhanced email marketing
Email marketers can now sync email marketing campaign data with their own internal customer database. (PRWeb Dec 11, 2007) Read the full story at http://www.prweb.com/releases/email/marketing/prweb575271.htm
Source: www.prweb.com