Reporting: How Are You Using It, Or Are You?

MailChimp Publishes Free email marketing Benchmarks for Small Business
MailChimp, an email marketing service run by The Rocket Science Group, analyzed over 30 million emails sent by its small business customers, and posted campaign stats such as “average open rate, click rate, bounce back rate, unsubscribe rate, and spam complaint rate.” The stats are sorted by industry, so that restaurants, churches, schools, non-profits, and small businesses can compare their email marketing efforts with others in their industry. (PRWeb Dec 16, 2006) Read the full story at http://www.prweb.com/releases/2006/12/prweb492183.htm
Source: www.prweb.com

MailChimp Releases Intelligent API For Enhanced email marketing
Email marketers can now sync email marketing campaign data with their own internal customer database. (PRWeb Dec 11, 2007) Read the full story at http://www.prweb.com/releases/email/marketing/prweb575271.htm
Source: www.prweb.com

What do your latest email subscribers think of your latest email campaign?
This summer, I unexpectedly found myself planning a cruise. Not a bad gig, I know. As always, I was handing out my email address when I inquired about trips, curious to see the email campaigns of another segment of the email marketing world. That was early July. Now, it’s nearly October, and I’m just now getting the [...]
Source: feeds.feedburner.com

MailChimp.com Offers email marketing With Low Monthly Pricing
MailChimp announces a new monthly pricing option for its email marketing services. Subscribers can select a flat monthly fee based on list size or use the pay-as-you-go plan. (PRWeb Sep 18, 2007) Read the full story at http://www.prweb.com/releases/2007/09/prweb552946.htm
Source: www.prweb.com